Did you know that today is America Recycles Day? Well, it is. And to honor this day of reducing, reusing and recycling, we're highlighting a PopTech 2010 talk from RecycleMatch founder Brooke Betts Farrell in which she rethinks the whole entire process. RecycleMatch, considered the eBay of trash, gives new meaning to the adage that one person's junk is another person's treasure.

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