Editor’s note: For more on the the FLAP portable solar bag, please see the FLAP FAQ page.
Back in November, we sent a number of FLAPs (Flexible Light And Power solar bags) to be tested by Maison de Naissance’s mobile health care workers. When the devastating earthquake struck, we reached out to Maison de Naissance’s staff to see if they could use additional FLAPs. With the enormous number of people displaced, Robin Johnson from Maison said they would be delighted to receive any additional FLAPs and distribute them to the displaced of Haiti.
Once we knew the FLAPs were needed, we were faced with the logistics challenge of transporting them to Port-Au-Prince. We owe a big thanks to Honeywell for providing cargo space in its business jets to transport supplies and Partners in Health medical staff. Honeywell, with the support of its employees has also committed $1 Million in cash to the Haiti Earthquake Relief Efforts.
PopTech staffer Cordelia Newlin de Rojas with FLAP bags packed for Haiti.
Much help is still needed in Haiti. We urge the PopTech community to donate urgently required funds to the many outstanding organizations such as Partners in Health and the Red Cross who are providing critical support to Haitians in need.
The end of this year brought some major changes to both Ushahidi and my life. By the beginning of December I moved back to Kenya with my family (where my wife and I grew up). That’s a big change, and you only make those kinds of change for big reasons. In this case, it was for increased community activity in the Nairobi tech space.
In specific, Ushahidi received some major funding from the Omidyar Network in November of 2009 and Hivos in December 2009. This allows us to do some things that we’ve been wanting to do for a while, and are important for both us and the tech community in Nairobi that helps make the platform what it is.
A Nairobi Innovation Hub
Of all the things I’m excited about, the iHub ranks right at the top. The goal here lies not in creating something that we control, but a space that serves the needs of the local tech community, of which we are a part. In a city like Nairobi, with a lot of great tech talent, there still is no central nexus point for groups to meet and individuals to collaborate. That’s what this space is for.
The hub will serve as a physical space to host Ushahidi activities and volunteer developers in Nairobi, as well as a community space for the local tech community.
We’ll be using it as our Kenya base of operations, working with a number of local organizations to deploy Ushahidi for purposes ranging from crime and corruption tracking to Kenya’s AIDS organizatons. The programmers and user community around the Ushahidi project will have a place to meet and collaborate on the platform together. Kenya is currently the only country in the world where we will have over a dozen installations of Ushahidi running by the end of 2009. This offers a unique opportunity to track what happens when you have an “ecosystem” of Ushahidi installations in a particular geographic location
Just this week we found a location that looks perfect. Here’s a short/rough video that I took using my phone (in other words, my apologies for the low quality):
Editor’s note: You can nominate candidates for the PopTech Science and Public Leadership Fellows until April 1, 2010; more information on the nomination page.
This year, as PopTech is putting together its inaugural class of Science and Public Leadership Fellows, we’re spending a lot of time thinking about new ways to create public engagement around the sciences. Like everyone these days, science communicators have to fight to be heard amid a fractured and fractious media landscape. But they also carry another burden – to accurately convey nuanced, complex and occasionally politically charged truths, while working to prevent or debunk mischaracterization and oversimplification of those very same truths. It’s no easy feat, especially in country where more people believe in haunted houses than in global warming.
One strategy is to work with the media ecosystem itself – to embrace and leverage new platforms, rather than see them as part of the problem. That’s just what Australian solar physicist John Cook, of Skeptical Science, has recently done.
Image: Skeptical Science.
Cook exhaustively catalogued more than 90 climate-change criticisms, arguments and complaints, and then linked to what the science actually says on each of these topics. He has now made all of this material available in an extremely user-friendly iphone application (link opens in iTunes store), which is designed for use in conversation with someone on the opposite side of the debate.
Image: Skeptical Science.
The app allows you to quickly surf through the most common anti-climate-change arguments and get meticulously researched links to the underlying science. More interestingly, the app allows you to send in “field reports” of anti-global warming arguments appearing in the wild, providing important metadata about which anti-climate-change arguments are spiking in the public discourse.
Image: Skeptical Science.
There are hugely important lessons here for anyone interested in social engagement, namely:
1.) embrace the most relevant channels,
2.) make it useful, social and fun and
3.) provide social feedback loops so that the effects of each engagement can be measured in real time, and improved in the future.
As (somewhat hilariously) reported by the Guardian, the arrival of Skeptical Science has sent some activists in the anti-global-warming camp into paroxysms, calling for the creation of a anti-global-warming app to combat it. Whether we will see one or not is an open question, since the rhetorical style of the anti-global-warming activists, much like those of anti-Evolution activists, is to try to pick at the edges of arguments, rather than take them head on – which makes them less amenable to Skeptical Science’s approach. But either way, we certainly are entering an age where political activism of all stripes will be expressed as much in software code as much as in the content of messages.
Welcome to the Age of AppTivism.
Today’s young techologists dreaming of a future in social entrepreneurship are more culturally sensitive than ever before, says Manish Bhardwaj, the CEO and co-founder of Innovators in Health. Even undergraduates recognize that their projects in the developing world must be “culturally sensitive, infrastructurally sensitive, and economically sensitive”: they must take into account the values of the local community, not presume the existence of electric power in a village that might have none, not create a product that the local population could never afford.
Biometric demo. Credit: Innovators in Health.
All the more bewildering for these aspiring technologists, then, when they create clever solutions to urgent problems, being sensitive at every turn—and still their projects flop.
“The intriguing thing is that once you put down all the check marks for sensitive, appropriate technology, even if the customer seems willing and happy, even after that point, a lot of technology doesn’t have the impact you want it to,” says Bhardwaj.
It’s a humbling fact, and if Bhardwaj’s advice has a theme, it is that technologists can afford to be humbler. Your new technology may not be as revolutionary as you think; your customers may not want it; and it may not fix the problem by itself. Bhardwaj delivered these harsh truths—which he means as encouragement—in the form of a talk this month to students at MIT, where he recently earned a doctorate. (MIT’s ten-month-old Dalai Lama Center for Ethics & Transformative Values, where Bhardwaj is a fellow, hosted the event.)
One misunderstanding, says Bhardwaj, is that your creation is bound to be embraced because nothing like it has ever existed before. Perhaps you would like to set up Internet kiosks in villages or reshape farming practices using sophisticated atmospheric equipment. You may think that your competition is another technology company and define your product in relation to that competition, when in fact there may be imperfect but adequate solutions already in force that have history and familiarity on their side. Your Internet kiosks may be competing with a man on a bicycle who relays information from village to village. Your farming technology may be competing with a local sage who has been predicting the weather for years. For your product to succeed, you will not only have to persuade your customers that your technology is better than other technologists’ but better than longstanding local practices.
Even if your product will save lives, you may well have to prove its worth. Bhardwaj mentions a memorable article published in The New Yorker last December describing efforts in Africa to replace soot-producing home stoves with clean-burning ones. The old stoves contribute to various diseases, as well as climate change, but local people thought of the smoke as an annoyance that could be tolerated and were reluctant to make a change. (As Bhardwaj points out, someone can always produce “an 80-year-old grandma who has been cooking over that stove forever.”) This problem is not specific to the developing world, of course: it is the reason that, despite knowing about lung cancer and traffic fatalities, we still smoke cigarettes and text while driving.
The solution is to find new ways to communicate the importance of your product, and also to create what Bhardwaj calls “secondary incentives.” For instance, a major project in the 1980s built free or highly subsidized toilets in India to improve sanitary conditions and clean up the drinking water. But because these new toilets were such a luxury, local people used them to store grains, to store poultry, even for religious rituals. (“Think of a mud hut, and then think of a beautiful new structure,” says Bhardwaj. “Are you going to defecate in the nicest part of your house?”) One strategy that wound up working there was sending NGO workers to local villages, where they would take a glass of water, add a drop of fecal matter to it, then pass the glass around to see if anyone would like to take a drink. When people were aghast, they said, This is what you do every day.
As for secondary incentives, one NGO created a range of options (priced between $7.40 and $74) and hired local people to encourage their neighbors to buy toilets (and offered these “motivators” commissions). This helped people to see toilets as fitting organically into their communities—as status symbols, even. When people were not persuaded by the idea of preserving their own health, they were reminded that their children’s health was at stake, and their community’s. “You have to appeal to people’s idealism and vanity both,” says Bhardwaj.
Priyanka Kumari and Shashi Pallwal test the uBox in Dhanarua, Bihar. Credit: Innovators In Health.
In the end, one of the toughest lessons for the technologist is that not all problems can be solved through technology. Bhardwaj’s organization, Innovators in Health, has developed high-tech products that it hopes will combat tuberculosis in India: a fingerprint logger that can reliably establish when patients receive medicine from providers and transmit that information wirelessly (developed with Microsoft Research India); a smart pillbox that reminds patients to take their medicine and keeps track of when they do (developed with Abiogenix). But these innovations would be useless, says Bhardwaj, if their partners in the region (Operation ASHA in Delhi and the Prajnopaya Foundation in Bihar) had not already developed largely successful TB treatment programs.
“We can only make a program that is good, excellent; we can’t make a program that is bad, good. If you go to an area where no programs exist, you have to be honest: in this region, what we need to do is start a treatment program, and if that’s not our primary focus or competency, we need to bring in others,” says Bhardwaj. “If you want to change the world, you have to be very honest about what needs changing.”
Two more talks from PopTech 2009, both on the unexpected—Kacie Kinzer tells us how robots can make humans act more like humans, Jonah Lehrer gives evidence that in some instances, outsider intelligence may be the most valuable.
Designer Kacie Kinzer recently released a cardboard robot in New York City bearing a flag that read, “Help me!” Its mission? To safely cross an area park by relying on strangers. With the help of 29 passersby, the robot made the journey in 42 minutes, reminding us of the importance of small acts of kindness.
Author (How We Decide, Proust Was a Neuroscientist) Jonah Lehrer has made his career writing about the subtle science of the mind. We tend to hand out tough problems to experts, yet Lehrer suggests that, paradoxically, lacking expertise on a subject can reveal solutions to otherwise intractable problems.
What do you think about the tweenbots and outsider intelligence?
A few articles from the past week:
“The World’s Cheapest Cell Phone” by Andrew Price on GOOD
“Vodafone has made what it’s describing as the “world’s cheapest phone.” The Vodafone 150 will sell for less than $15…This is good news. By providing people in the developing world with access to banking and healthcare services, mobile phones can have a dramatic and positive impact on people’s lives. The M-Pesa money transfer system, Frontline SMS:Medic, and Project Masiluleke are just a few examples. Of course, we still have to work out that e-waste problem though."
“Non-Profit Design” by John Emerson on Social Design Notes
“You might be surprised to learn that the largest charity in the world is not run by Bill and Melinda Gates, but is one that promotes and supports innovation in the field of architectural and interior design. That’s the ”http://www.economist.com/businessfinance/displaystory.cfm?story_id=6919139">Stichting INGKA Foundation, the Dutch Foundation that owns IKEA.
…In my survey of design-centric non-profit organizations here are some I thought were notable. This list is not exhaustive (for instance, it does not include some amazing educational institutions, museums, or documentary projects) and the examples here are all US-based, but take a look."
PopTech is delighted to be included on this list.
“Is There a Master Metric for Evaluating Public Media?” by Jessica Clark on MediaShift
Each of these elements represents a measurable category of activity that helps media projects convene publics around issues:
* Reach: How many people encounter the project across various screens and streams: TV, radio, streaming audio, blogs and websites, Twitter, iTunes, mobile applications, and more?
* Relevance: Is the media project topical within the larger news cycle? Is it designed to stay relevant over several news cycles? Is it particularly relevant to targeted publics concerned with a specific issue, location, or event?
* Inclusion: Does the project address a diverse range of targeted audience, not just in terms of race, but in terms of gender, age, class, geographical location and beliefs? How open is the architecture for participation, collaboration and discussion?
* Engagement: Does the project move users to action: to subscribe to a site, contribute material, to write a letter in response, to pass on a link, donate time and money, sign a petition or contact a leader?
* Influence: Does the project challenge or put the frame on important issues? Does it target “influentials”?Is it it “spreadable” or buzzworthy?
Nuances in metrics and impact to help organizations decide what and how to measure from two researchers—applicable beyond public media.
“10 Free Things Every Social Entrepreneur Should Have” by Halle Techo on Social Earth
A good overview of ten areas social entrepreneurs should pay attention to immediately upon deciding to realize their idea.
Other good articles and posts on social innovation that you’ve noticed this week? Let us know in the comments.
Perhaps the most recognizable sign in the world, the 45-foot tall letters of the Hollywood sign symbolize the industry that keeps Los Angeles going, provide a sense of history and nostalgia, and, for one group of community activists this week, provide a huge canvas for protest.
To gain support against a condo development firm threatening to build on the land, which is owned by the L.A. Chamber of Commerce, a group called The Trust for Public Land is raising awareness (and they hope, money) by draping a sign that says “Save the Peak” (for Cahuenga Peak, the 138 acres behind and to the left of the sign) over the letters.
CC image from Flickr user Gelatobaby
But unlike other highly visible protests on iconic buildings, like protester Alain “Spiderman” Robert who climbed the Eiffel Tower, this one is sanctioned by the LAPD and has been endorsed by local media, including the LA Times. According to the AP, the organization currently has about $7 million of the approximately $12 million needed to buy the land back.
LAist editor Zach Behrens says that part of the success of the protest stemmed from piquing the community’s interest before the LAPD released the campaign details. “It was a fun afternoon. It had this nice little mystery, like something cool was going to happen. A lot of pressure came upon the powers that be.”
It’s hardly the first time the sign’s been exploited. It’s long been a haven for pranks from neighboring universities, and Behrens noted that Disney once tried unsuccessfully to paint black Dalmation spots on it to promote its “101 Dalmations” movie in the mid-nineties. And more recently pop star Ke$ha made a YouTube spoof where she takes over the sign.
“When you change something so iconic, that picture will make its way around the world," Behrens said. "This isn’t a community sign that only locals now about. It gets destroyed in movies and shown on postcards. If [the Trust for Public Land organizers] don’t get the money to purchase the land next door, what you see is going to change.”
What do you think about this campaign?
I met up with PopTech 2009 speaker James Fowler (video of his PopTech talk, his “Colbert Report” appearance) last weekend in Los Angeles to find out what’s happened since October with Connected, the book he co-authored with Nicholas Christakis, how the research is being used, and the danger of not thinking of ourselves as part of networks:
Convinced? Let’s find out if we can grow stronger as a PopTech network.
Join PopTech staff as we read Connected during the rest of February.
We’ll ask if you have questions about the book in early March and follow up with James. (If you have questions now, please leave them in the comments.)
Know a great book we should read together in 2010?
Drop us a recommendation: hello [at] poptech [dot] org
How long should you walk during a week to grow brain cells? Can your friends’ friends impact your health?
Thoughts? Let us know in the comments.
For more than thirty years, Dr. Dean Ornish has demonstrated the power of a healthy lifestyle as the best kind of preventive care. These choices, Ornish reveals, can "turn on” disease-preventing genes and “turn off” genes that promote illness. Dr. Ornish has published a number of best-selling books on the subject; the most recent is The Spectrum.
- Dr. Ornish on WebMD, on Facebook, and Twitter @DeanOrnishMD.
- Attend Imagine Solutions conference with Dr. Ornish, Feb 22-3 in Naples, Florida.
- Visit Preventative Medicine Research Institute forums (Dr. Ornish is Founder and President).
Can your social network make you fat? Affect your mood? Political scientist James H. Fowler reveals that social networks have clusters of happy and unhappy people within them. With Nicholas A. Christakis, Fowler recently co-authored, Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives.
- Visit the Connected book site, buy a copy on Better World Books, and join the discussion on Goodreads.
- Check out a recent video interview we conducted with James.
- Learn more on James’s co-author Nicholas Christakis’s Harvard site.
Editor’s note: For more on the FLAP off-grid solar project, see the PopTech FLAP page.
One might think of living at the “base of the pyramid” as an unimaginably difficult situation confined to those in the developing world, but there are plenty of people living at the base right here in the United States in the 21st century—people like Pat Boone.
I met Pat Boone just outside of a ceremony his community was holding in order to heal his brother’s abdominal pains after traditional medicine failed to provide relief. Pat is a tiny man with laughing eyes that are partially blind, leaving him unaware that his white shirt was caked with the dust that his boots and the wind had stirred up.
“Grandpa” as we were told we could call him, invited us to interview him in his home – a small hogan with a dirt floor, a kerosene lamp, and an outdoor latrine, located twenty-five miles down a cracked and rutted dirt road.
Pat lives in the Cameron chapter on the Navajo reservation in northeastern Arizona, where he cares for his elderly sister and looks after his sheep and his goats. Many elders here, like Pat and his sister, are living in poverty.
There is an important distinction between those living at the base of the pyramid in the United States and those in the developing world: not far from where Pat Boone lives, there are people with running water, electricity and indoor plumbing, all fixtures which he would consider unthinkable luxuries.
Pat was one of many home visits my colleague Cordelia and I made this past Fall on a Navajo reservation to test the FLAP solar bag (we have also tested it in Haiti and Africa). With introductions from PopTech Social Innovation Fellows Emily Pilloton and Heather Fleming, Cordelia and I traveled the reservation landscape, seeing miles of land in all directions dotted with hogans belonging to Navajo elders who, like Pat Boone, cling to tradition while striving to make a living. Cordelia was here to see how the FLAP project might benefit this community, and I was here to document the fieldwork.
Rather than waiting for power to come to those without it, the FLAP project distributes power where and when people need it, although the bag sometimes requires explanation—our taxi driver Gater wanted to know immediately what it was:
Once explained, everyone finds their own uses for the bag. We met Clay Bigman on one of our home visits a few days before his 90th birthday, and this former WWII Navajo Code Talker (he transmitted messages by phone and radio in his native language, a code that the Japanese never broke) was hoping for a chocolate cake:
Leena’s son had just moved off the reservation to find work. She now lives alone, and more than anything she wants a security light. Our local guide, Dorothy Lee, felt that the FLAP bag would be useful to her in the meantime:
Kee Cody was sent to the Phoenix Indian School, a Federal boarding school originally founded in 1891 to assimilate Native American children through education. He graduated in 1955, and the school closed thirty-five years later, in 1990:
Huge shout out to the extremely talented and generous folks at lullatone.com for donating music to the project.
And if you know of communities in need of portable light and would like to help us get prototypes into their hands, please email Cordelia at [her name] at PopTech.org.