Before launching a strategy practice in 2002, Elizabeth was founder and CEO of Agile Industries, a pioneering digital marketing agency. She’s also held senior positions at Ogilvy & Mather and The Harvard Business School as Marketing Director. She began her career in direct marketing analytics and project management.

Elizabeth currently teaches in the School of Visual Arts Brand Masters program. She is a frequent lecturer at Barnard College, teaches courses at Columbia University’s Strategic Communications masters degree program and served 16 years on the board of Virginia Commonwealth University Brandcenter.

She is a member of the board of directors of Mohawk, North America’s largest privately held fine paper company, an advisor to Populist, which helps social enterprises around the globe bring life-changing products and services to market, and founder of Euphoria Baking Company.